Tuesday, July 23, 2013

What's New, Fresh & Exciting in Flooring

With Lynn Lawson, Ralph Opfer Floors

Q: What has emerged recently as a new and hot product in the flooring industry?

A:  L.V.T. is the biggest thing that comes to mind. There are a lot of trends that come and go in this industry, but LVT has gained a lot of power and has made a bold stand in the flooring world.  

Q:  L.V.T., huh? So what exactly is that?

A:  L.V.T. stands for Luxury Vinyl Tile. Its primary component is PVC vinyl, which makes L.V.T. dimensionally stable and flexible. It comes in planks that look like either wood or tile.

Q: Okay, so what makes L.V.T. so hot these days?

A: L.V.T. can be manipulated in any way to mimic any material. This allows every customer to find the look they want in an L.V.T. It's also a great product because it’s easy to keep clean, it’s durable, water resistant and it doesn’t fade, stain or dent.

Q: How does L.V.T. weigh against laminate?

A:  Compared to hardwood, L.V.T. and laminate can both imitate any look, are more cost effective, are easier to repair and easier to maintain.  What sets L.V.T. apart from laminate is that it looks like laminate but can be glued down and is more water resistant.

Q: Is L.V.T. available for both residential and commercial properties?

A: Yes.

Q: Great, so to sum up why L.V.T. is the hottest trend in flooring: It's durable, affordable and looks just like its flooring counterparts?



A: Exactly! 

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